New Delhi, 12 February, 2025: Value 360 Communications, one of India’s leading integrated communications firms, has successfully closed its pre-IPO investment round, securing interest from key investors, including Bollywood actor Huma Qureshi. As part of its transition towards becoming India’s first publicly listed PR firm, the company has restructured itself as a limited entity, reinforcing its commitment to governance, scalability, and long-term value creation.
PR Industry Reaction
Commenting on the move, Madan Bahal, MD and co-founder of Adfactors PR, India's largest PR firm said, "This is a good development for the industry. Independent firms will find this a great option for creating and monetising value. This will make the industry more mainstream in the marketing and professional services space."
Draft Red Herring Prospectus
Value 360 Communications is set to file its Draft Red Herring Prospectus (DRHP) as it advances toward an SME IPO. This milestone comes at a time when India’s economy and corporate landscape are rapidly evolving, creating a growing demand for strategic communications expertise. Over the years, the firm has built a robust client portfolio, working with industry leaders such as Tata Motors, Pernod Ricard, POCO, Skoda, FedEx, Digi Yatra, Kia Motors, and Zupee, among others.
A release stated that in addition to organic expansion, Value 360 Communications is actively exploring inorganic growth opportunities, including strategic acquisitions, to accelerate its vision of becoming a future-ready communications powerhouse.
A Five-Year Growth Vision: Scaling to 5X
Per the release, As brands prioritize reputation management, audience engagement, and digital-first storytelling, the demand for integrated, data-led PR and marketing solutions is at an all-time high.
In response to this market shift, Value 360 Communications aims to scale fivefold over the next five years, driven by a strategy that combines:
- Enhanced capacity and capability building across core and emerging service areas
- Investment in technology and automation to drive measurable outcomes in communications
- Expansion into new markets and industry verticals
- Strategic acquisitions to diversify service offerings and strengthen market leadership
Kunal Kishore, Group CEO & co-founder, Value 360 Communications, commented, "As India's business environment matures, the role of public relations is evolving from a traditional function to a strategic business enabler. Our decision to go public aligns with our long-term vision to not just grow but to set new industry benchmarks in innovation, scalability, and impact.
This pre-IPO investment brings us closer to that goal, equipping us with the resources to build a company that is five times our current scale over the next five years. Our focus is on creating a next-generation communications ecosystem that seamlessly integrates strategic advisory, digital intelligence, and technology-driven storytelling to redefine how brands engage with their audiences.”
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