Prmoment India 30 Under 30 PRmoment Leaders PRmoment PR Masterclass: The intersection of data, planning and measurement

PRCAI Hosts March Events: Sports, Athletics, and Pub Quiz; Indian Deaf Cricket Association Triumphs in Benefit Match

February saw the return of the  PRCAI run Public Relations Premier Cricket League’s (PRPCL) seventh edition in the capital.

PRPCL North was held at Gulmohar Park Club in Delhi over two weekends on February 18 ,19, and 24, where sixteen agency teams played 38 matches. The league will travel to Mumbai and PRPCL West will be held at Khar Gymkhana on March 8 and 9, 2024. Soon after, Bengaluru will debut the PubQuiz on March 27, 2024.

PRPCL 2024: Celebrating Cricket and Inclusivity

Sponsored by Hero MotoCorp, the 3-day tournament, showcased sportsmanship.

Media Mantra Strikers emerged as the 2024 PRPCL North champions, followed by BCW Blasters as the first runner-up. Further, the title of Second Runner Up was shared by BIU Warriors and Kaizzen Knights.

This year's event saw participation by men and women on the field with the introduction of light athletics, adding competitive and fun races, beyond PRPCL. The playground saw 100 metre race, relay, and tug-of-war competitions.

The highlight of the sporting excursion was PRCAI's collaboration with the Indian Deaf Cricket Association (IDCA) for the second time providing specially-abled cricketers a platform to play with mainstream players. 

IDCA won the Benefit Match against AvianWe Challengers who were 2023 PRPCL North winners, showcasing a spectacular case of will, skill, and determination.

"PRPCL represents our ongoing efforts to promote well-being and, inclusivity, through sporting excellence within the PR community. The addition of light athletics this year and our continued collaboration with IDCA underscores our commitment to unify the industry and build equitable environment for all professionals," said Deeptie Sethi, CEO of PRCAI.

Roma Balwani, CEO & brand custodian, IDCA, said, “PRCAI has forged a strong emotional bond with Indian Deaf Cricket Association that resonates with our mutual interest to promote diversity and inclusivity through sports. 

She added, “The win by IDCA team this year made it all the more special to motivate our India team which is gearing up to participate in the upcoming DICC T20 World Cup in Sharjah from March 6 onwards."

March With PRPCL West and the Debut Of PubQuiz in Bengaluru

As PRPCL North concluded, the cricket fever will move to PRPCL West to witness agencies in the region knocking out boundaries for two days of exhilarating matches. To encourage women participation in both leagues, Kaizzen sponsors cash prizes to the best women bowler, best women batter and best woman fielder, while Avian We offers cash prize for the Best Diversity Team, MSL gives away cash prizes to the Best Sportsmanship Team, and Media Mantra for the Player of the Series.

Starting this March, the Public Relations community will get its first-ever PubQuiz by PRCAI. Conducted by QShala and in collaboration with Unboxing Bengaluru, the industry will celebrate the culture and history of the City of Gardens, through friendly yet competitive quiz rounds. The mind sport will excite city quizzers to test their knowledge and connect with industry peers in an informal club setting.

Girish Balachandran, founder of On Purpose Consulting, and national chair, PRCAI Marketing, Communications & Global Networks, said, “In the spirit of fostering a dynamic PR community in Bengaluru, the PubQuiz will not only celebrate our collective knowledge but also building a strong community that works hard and plays harder. We look forward to creating memorable experiences that unite and inspire."

.

If you enjoyed this article, you can subscribe for free to our weekly event and subscriber alerts.

We have four email alerts in total - covering ESG, PR news, events and awards. Enter your email address below to find out more: