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What PRs need to consider before making a pitch presentation

As a PR professional, you will probably have experience of preparing and taking part in pitch presentations. Over the years, the oportunities for presentation methods have evolved with technology, which can leave some feeling a little left behind.

Not only that, but with the pressures of today’s industry, are you allowing yourself enough time to prepare? Are you thinking outside the box? Peter Jacob, Head of New Business at global PR agency Weber Shandwick, explains what he thinks all PR professionals need to consider in order to make their pitch presentations a success.

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