LinkedIn as a Strategic PR Channel in 2025

When:	27th Feb 2025, 3:00PM
Location:	Webinar, hosted on Ring Central
Organiser:	PRmoment India
Price:	Rs. 3000 + GST (Early Bird Price)

Why attend?: Gain a competitive edge in 2025 with cutting-edge LinkedIn strategies from the top minds in the industry.

How it works: Please register via Ring Central using the button below. You’ll receive an email confirmation and can add the webinar details to your calendar.

Weekend Offer: Rs. 3000 plus 18% GST | Use Promo Code: LINKEDIN2025 at checkout to unlock your exclusive discount of 15%! Hurry - this offer is valid only until Sunday, 23rd February 2025.

Standard Ticket: Rs. 4,000 plus GST. Post February 19th, 2025

Early Bird: Rs. 3,000 plus GST. Valid from 23rd January 2025 to February 19th, 2025.

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Agenda:

3.00pm	Chairperson's Intro Paarul Chand, Editor, PRmoment India
3.05pm	Leveraging Executive Thought Leadership on LinkedIn Harry Singh, Sr. Agency Development Lead, LinkedIn India Paid and Organic Outreach ⁠Understanding the Linked In Audience in India ( with data sets) Archetypes of leadership content creators - 4 different archetype Brand Case Study on leveraging LinkedIn
3.40pm	Maximizing LinkedIn for B2B2B Communications Sandeep Kumar, Group Head of Corporate Communications & PR, Epsilon Carbon Building a Targeted LinkedIn Content Strategy for B2B2B Engagement for Auto OEMs and EV stakeholders Optimizing LinkedIn posts w.r.t. format, frequency, and storytelling techniques around employee advocacy and leadership presence Key LinkedIn metrics for evaluating engagement, brand awareness and adapting content strategy based on performance insights
4.05pm	The role of 'LinkedInfluencers' in PR Karthik Srinivasan, Communications Consultant How can PR/corporate communications utilize 'LinkedInfluencers' Disclosures 101: why it matters and how to get it right B2B vs. B2C with regard to 'LinkedInfluencers'
4.30pm	Building a Personal Profile for Leadership Tarunjeet Rattan, LinkedIn Top Voice, Managing Partner, Nucleus PR Crafting impactful posts and optimizing personal profiles Striking the right tone and avoiding content overload Building community on LinkedIn
4.55pm	Wrap up by Chairperson Paarul Chand, Editor, PRmoment India

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Agenda:

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